Now Hiring: The Steelers are looking for an Email Marketing Specialist

steelers jobThis showed up in my inbox from LinkedIn. Do you have what it takes to join the (office) team? If you love the Steelers and love email marketing, then this is the job for you. According to LinkedIn, the job was posted 19 days ago and as of today only 20 people have applied.

I could only find this job posted on LinkedIn here, if you are looking for other openings with the Steelers organization, check out the listings here.

Job description – Email Marketing Specialist, Pittsburgh Steelers

The email Marketing Specialist will join our email marketing team to improve the relevance, segmentation and targeting of our email program. This individual will have a blend of quantitative/analytical skills to work with email list data, the creativity and writing skills to improve the content and relevance of email content and the experience running internet marketing campaigns, measuring results and pulling out insights to improve future campaign performance.


– email setup from start to finish—from business input, creative, timing, HTML set up all the way to proofing and execution.

– Leverage the marketing database to create data driven email marketing campaigns with relevant, customer-focused messaging to increase fan engagement.

–  Develop and maintain the email marketing calendar detailing the timing and frequency of all internal and external email communications.

–  Participate in the email marketing creative brief process, gathering creative components and business input, including copywriting and proofreading, to create a consistent brand voice.

–  Monitor, cleanse and append email lists, balancing the goals of growth and quality.

–  Recommend email marketing strategy enhancements to optimize future campaigns and contribute to marketing goals.

– Proactively measure and analyze the effectiveness of email campaigns extracting insights that can be used to improve future campaign performance.

– Conduct on-going competitive market and industry analysis to keep up to date with new email tactics and techniques that can be incorporated into the Steelers email campaigns.

Skills and Experience:

– Bachelor’s Degree in Marketing, Communications or Bachelor of Science in Quantitative field.

– 3+ years marketing experience.

– Minimum of 1 year email marketing experience, including creating/executing email campaigns.

– Working knowledge of HTML.

– Solid understanding of email industry best practices, especially CAN-SPAM compliance and a working     knowledge of the legal rules.

–  Previous experience with enterprise level email platforms such as Epsilon, Bronto or ExactTarget.

–  Quantitative analysis skills and comfort working with large data sets.

–  Photoshop and/or other photo editing program experience.

–  Excellent writing and verbal communication skills.

–  Strong attention to detail, organizational and management skills.

–  Ability to multi-task and work in a collaborative and fast-paced environment with limited supervision.

–  Quick learner and keen sense of curiosity.

–  Ability to work a flexible schedule including weekends.

Steelers Announce that Mac & Cheese will Replace Fries on Primanti Brothers Sandwiches at Heinz Field

With the merger of Heinz and Kraft comes a little change to a Pittsburgh favorite.  Starting in the fall, all Primanti Brother’s Sandwiches sold at Heinz Field will be topped with Kraft Mac & Cheese instead of the traditional french fries.

Say hello to the  Pri-Mac-ti Brothers Sandwich… bread, meat, cheese coleslaw and mac & cheese make up the new sandwich that will be server at all Steelers home games this fall.

Pri-Mac-Ti Brother Sandwich

Kraft Mac & Cheese will replace french fries on the Primanti Brothers sandwiches at Heinz Field


While fans have been assured that the stadium will continue to be named Heinz Field, some subtle changes will be made to the menu this fall that reflect the recently announced merger of Heinz and Kraft foods.  “We feel that the Pri-Mac-ti Brothers sandwich is a great way to begin to combine Kraft foods with the Pittsburgh market,” said a Heinz Field spokesperson.

The new Pri-Mac-ti Sandwich has its own hashtag – #macNat 

Heinz field is asking fans to share their thoughts on the new sandwhich with the #macNat.

What do you think about the new Pri-Mac-Ti sandwich?

Pittsburgh sports fans (and food lovers)? How do you feel about the new food merger? Would you try one of these sandwiches? What other ways would you combine Kraft foods with Pittsburgh favorites? How about a mac & cheese pierogi? (We hope that one won’t replace Jalapeño Hannah in the pierogi race at PNC park.)

The Ravens and a Duck

Say hello to our newest blogger Eric – his first post is about the people you meet at Steelers games and that big yellow duck. I’d like to include more essays about Pittsburgh here on the blog.  Let us know what you think of this post in the comments! – Lindsay


If there’s anything that we all know and love, it’s a good sports rivalry. Be it our reputable distaste for anything orange and black, our disdain for the color purple, or even my purposeful exclusion of the names of these cities and teams in this anecdote.

I had the fortune of attending the Steelers game in which they played host to the Baltimore Ravens. On those crisp autumn evenings when droves of people funnel into the stadium, one by one, recalling the last time they had attended a rivalry match such as this. My memory always goes back to my first Steelers/Ravens clash, back in December 2009, when the Steelers won on a Jeff Reed kick, a dropped Derek Mason touchdown, and a lot of penalty help to keep their playoff hopes alive. This day’s game found us in dire straits as well, entering the game losing four of our first five games and not really looking very good during any part of it. [Read more…]

Pittsburgh Pinners

Looking to add some Pittsburgh to your Pinterest? Here are a few accounts based in the ‘Burg to follow.

  • WQED: America’s first public broadcasting station is no stranger to Pinterest. Noteworthy boards include one dedicated to Mister Rogers and a small business community board that is open for submissions.

  • Pittsburgh Dad: Almost everyone has seen at least one episode of this popular YouTube series, but if not you can go to Dad’s Pinterest page where he has a board with links to his videos.

  • boring PITTSBURGH: This account offers a variety of unique Pins, especially on their  “Pittsburgh with an H” board.

  • Pittsburgh Penguins, Steelers, and Pirates: Sports fans rejoice: pins from the “City of Champions” teams aren’t lacking. Follow for promotion information, team apparel, fan photos, and other related pins.

  • Visit Pittsburgh: This is the “official tourism office” for Pittsburgh, so any information you want about kid activities, festivals, food, weddings, or anything else Pittsburgh is bound to be found on one of their boards.

    What other Pittsburgh Pinners are you following? Let us know in the comments!

4 More Days – Seattle Steelers Fans Getting Ready for Sunday

Yesterday, I headed over to the Hollywood Theater in Dormont to check out Davy & Pete Rothbart’s My Heart Is An Idiot Found Tour.

Davy Rothbart started Found 10 years ago to share the best of found notes, items, even grocery receipts.  My Heart Is An Idiot is the name of Davy Rothbart’s new book which hit bookshelves yeterday.  Pittsburgh was the first stop on their 79 city tour (if you are reading this and live in one of the other 78 cities on the tour – I highly recommend you spend an evening with the Rothbarts).    Davy shared some of his favorite found notes and his brother Pete performed some songs inspired by found notes. (And a huge thanks to Davy and the Found team for giving us some tickets to giveaway).

So what does this have to do with the Steelers… this morning I was scanning my Facebook feed and I was inspired to share this Facebook status message – I think it eloquently and accurately sums up how many Pittsburghers are feeling.

The following was posted by my friend Justin – we went to grade school together here in Pittsburgh.  He now lives in Seattle and through the magic of Facebook we keep in touch about all things Pittsburgh.

4 more days until the best football team on the planet kicks off it’s season, I start wearing black and yellow everyday, Wiz Khalifa goes on repeat…

But most importantly, my The Pittsburgh Steelers family reunites and begins on the Stairway to 7.  Lets do this!

Here we go!

from Dino's Foursquare Page

Should you find your self in the Seattle area in need of a place to watch the Steeler game – Dino’s is the place.  I have confirmed that some actually native Pittsburghers will be there for the first game of the season and likely every other game this season as well.

Dino's Pub on Urbanspoon

And because you are probably about to google this song any ways – here is a little black & yellow to help you make it til Sunday.

Where will you be watching the game on Sunday?